Cop28 campaign

COP28 refers to the 28th Conference of the Parties to the United Nations Framework Convention on Climate Change (UNFCCC). At these annual conferences, countries discuss and negotiate actions to address global climate change. 

I coordinated advertisements with social sets and web assets to elevate our visibility and create memorable impressions while driving traffic to the Cop28 report. Harmonized shape dynamics with fluid motion in the animation created a cohesive and engaging experience.